When I sit down to write a blog post, I often do this at a time when other people are sat in front of the TV or sleeping. I choose this time as I can write without any distractions. If I was to hit publish to make the post live at this time, sending the usual notifications to social media sites to announce that a new post is available, the chances of my post being read would be very small.
WordPress has a great feature that allows you to publish your post at a time to suit you and your readers. I am based in the UK so I would publish my post in the morning around 10am. If you were in the United States, 10 am GMT would result in most people missing the notificatio as they would be sleeping. Yes, they may stumble across it later, but that would be leaving it to chance. So having the ability to schedule the post for an optimum time and help drive the greatest amount of traffic can be a great addition to your blog.
Let me show you how to schedule your post in WordPress using a very simple process.